1. Using the BlueCert® Name & Logos
✅ Permitted Uses
- Users who have earned a BlueCert® certification may display the official certification name on professional profiles (e.g., LinkedIn, resumes, business cards).
- Use BlueCert®-issued digital badges and verification links where applicable.
- Authorized partners or affiliates may use the BlueCert® logo only with written permission.
❌ Prohibited Uses
- Do not modify, distort, or alter the BlueCert® logo or colors.
- Do not use BlueCert® branding to imply endorsement, sponsorship, or affiliation unless explicitly approved.
- Do not incorporate BlueCert® trademarks in business names, domain names, or product branding.
Submit partnership inquiries via the Contact Us page.
2. Properly Referencing BlueCert® Certifications
✅ Correct Usage Examples
- John Doe, BlueCert® AI Practitioner (2025)
- BlueCert Machine Learning Professional Certification (Issued: 2025)
❌ Incorrect Usage Examples
- BlueCert® Certified Expert (no such certification exists)
- BBlueCert® ML Practitioner™ (incorrect trademark usage)
- Certified by BlueCert® AI (misleading phrasing)
To verify your certification status, use the official verification tool on BlueCert.org.
3. Colors & Typography
🎨 Official Colors
- Primary Color: #0044CC (BlueCert® Blue)
- Secondary Color: #00AEEF (Accent Blue)
- Neutral Color: #333333 (Text Black)
🔠 Typography
- Primary Font: Montserrat (for headings)
- Secondary Font: Open Sans (for body text)
For official partner marketing materials, request access to our brand assets from your BlueCert® representative.
4. Digital Badge Usage
BlueCert® certifications may include digital badges issued through an official verification platform. These can be:
- Shared on LinkedIn profiles.
- Displayed on personal websites and email signatures.
- Used in resumes and job applications.
Do not edit, modify, or recreate digital badges. Always use the version provided through BlueCert®.
5. Reporting Trademark or Branding Misuse
If you encounter unauthorized use of BlueCert® trademarks, logos, or certifications, report it via the Contact Us page.
6. Updates to These Guidelines
BlueCert® reserves the right to modify these branding guidelines at any time. Continued use of BlueCert branding constitutes agreement with the updated guidelines.